YouTLDR SummaryAuto transcript
Buy fresh, traceable, and seasonal coffee. For freshness, check roast dates (not best before) and consider whole beans. Traceability signals quality. Seasonality means fresher beans.
- ✅ Buy whole beans, grind just before brewing for best flavor and value.
- ✅ Look for roast dates, not best-before dates, for freshness.
- ✅ Traceable coffee (single farm, co-op, region) often means higher quality.
- ✅ Consider seasonality: offerings change regularly, indicating fresh arrivals.
- ✅ Supermarkets offer convenience/price but lack freshness info; cafes offer freshness/advice; online offers variety/speed.
A man with a surprised expression points to a coffee bag with a question mark over it.